Get Moving with MJ (703) 819-0303

Your agents already use AI.Now make it earn.

A 90-day, in-person program that sets up every agent's AI, tunes it to how they work, connects it to their CRM, and reports the results at day 90.

Request a private briefing See the investment

Presented by MJ Sheckles, Samson Properties. Taught by Alex Johnson, founder of Optumize Solutions, who has trained more than 700 business owners in AI.

MJ Sheckles in a red double-breasted blazer, holding a house key
MJ ShecklesREALTOR®, DC and Maryland

The tools are everywhere. The results aren't.

Most agents have tried AI. Very few have set it up to do real work. That gap is where your production and your retention are going.

Brokers now rank keeping agents above recruiting them. Agents stay where they grow.

  • 68%

    of REALTORS® use AI in their business.NAR Technology Survey, 2025

  • 17%

    say it has had a significant positive impact.NAR Technology Survey, 2025

  • 63%

    rely mostly on free consumer tools, not the platforms their brokerage provides.Inman Intel, May 2026

  • 74%

    of brokers say retention matters more than recruiting.Inman and Lone Wolf, September 2026

Nine sessions over ninety days

No cookie-cutter setups. Every agent's workflows are built around how they sell, follow up and communicate.

Sessions are held in person at your office, anywhere within 35 miles of National Harbor, at no added cost. Zoom is available on request. Both tracks run in the same cohort, so your whole office moves together.

Built by someone who audits risk for a living

AI written by agents is advertising you supervise. Alex Johnson has led more than 11 federal security assessments, so every workflow is built with guardrails from the first session.

Every brokerage in the program receives the Compliance Kit.

  • Brokerage AI-use policyA ready-to-adopt template covering approved tools, client data and human review.
  • Fair Housing check for AI copyA review step for listing descriptions, posts and ads before anything is published.
  • Client data rulesWhat never goes into an AI tool, and how to set each platform's privacy controls.
  • Bright MLS photo disclosureWhen AI-enhanced or staged images need to be disclosed, and how.
  • DC, Maryland and Virginia ad checklistsIncluding Virginia's advertising rules that took effect in April 2026.

What you'll see at day 90

We agree on these measures before the first session, then report them to leadership at the end.

Agents set upEvery agent leaves month one with a working, configured AI.
Weekly useWho is actually using it, week over week.
Follow-up rateLeads and past clients contacted on schedule.
Content outputPosts and listing marketing produced per agent.
Hours returnedAdmin time each agent reports getting back.

The investment

Priced per agent, per month, for a three-month program. Larger groups receive a lower rate for every agent.

  • 50 to 75 agents$300 per agent, monthly
  • 76 agents or more$250 per agent, monthly
  • Program length3 months, 9 sessions
  • In person within 35 milesIncluded

Travel beyond 35 miles is arranged with MJ directly. The Compliance Kit and day-90 report are included for every group.

Model your office

Who covers the cost

Used only to estimate break-even. Adjust to your office.

Rate per agent$300
Monthly$18,000
Full program$54,000
Brokerage share$54,000
Extra closings that cover it11

Send this to MJ

Questions brokers ask

Our agents won't actually use it.

That's why the setup happens in the room, not in a video course. Every agent leaves the first month with their own AI configured and working, and you get a weekly-use report so you can see who's engaged.

We already provide an AI platform.

Good. Most agents still default to free tools instead of what their brokerage pays for. This program works with the tools you already have, including your CRM, so that investment finally gets used.

Newer agents can't afford this.

Many offices sponsor it as a retention and recruiting benefit, or share the cost with agents. The newer-agent track focuses on finding business with free and low-cost tools, so it pays for itself in the first deal it helps close.

What about Fair Housing and client privacy?

Every workflow includes a human review step, and the Compliance Kit gives your office a written AI-use policy, a Fair Housing check for AI copy, and clear rules on client data.

Three months is a real commitment.

It's the length it takes to move from set up to habit. Results are measured against targets agreed before the first session and reported to you at day 90.

Which AI tools do you teach?

We choose the right platform with each agent in session one, based on how they work and what their brokerage already provides. No agent is locked into a tool they don't need.

Your guides

Portrait of MJ Sheckles

MJ Sheckles

REALTOR®, Samson Properties

A DC and Maryland agent, investor and mentor known across the region for her network. MJ brings the program to the offices she knows and stays your point of contact from the first briefing to day 90.

Alex Johnson

Founder, Optumize Solutions

An AI-certified solutions engineer who has taught more than 700 business owners, from small businesses to enterprise teams. Alex tailors automation workflows to each individual agent instead of handing everyone the same cookie-cutter setup, and his cybersecurity and federal compliance background means every one is built to hold up to scrutiny.

  • 700+business owners taught
  • 11+federal security assessments led
  • AIcertified solutions engineer

Request a private briefing

Thirty minutes with MJ to walk through your office, your agents and your goals. No obligation.

Call MJ at (703) 819-0303 Email MJ

6710 Oxon Hill Road, Suite 460, Oxon Hill, MD 20745